
Lifestyle and patient support
As Copy Supervisor at Patients & Purpose, I led copy for Vertex Guidance & Patient Support, which helped patients navigate life with cystic fibrosis through a mix of lifestyle and health-focused content.
For patient, caregiver, and case manager audiences, I wrote copy for seasonal newsletters, lifecycle marketing campaigns, social, patient and case manager videos, digital experiences, call scripts, how-tos, activity guides, and more — and worked with cross-functional teams to ensure compliance.
Patient materials and activities

Lifecycle marketing






Seasonal lifestyle content



