Launches. Customer journeys. Testing.

I enjoy helping early-stage companies find their stories and build a foundation to start testing and growing from — whether in their marketing, business strategies, or product experiences.

As a contractor with growth marketing agency Lantern Growth, I developed content strategies and copy for healthtech startups providing everything from telehealth services targeted to specific conditions and audiences, maternal health services, virtual reality physical therapy, cognitive behavioral therapy, GLP-1s, and more.

Audiences spanned both direct-to-consumer and direct-to-provider and included copy for apps, provider dashboards, go-to-market websites, value prop development, search, lifecycle marketing, direct mail, test matrices, social, and more.

Please find a selection of samples below and reach out to chat more.

Mahana IBS

Cognitive behavioral therapy for IBS

Zócalo Health

Telehealth website and onboarding
Lifecycle marketing

XRHealth

DailyDoctor

Website, landing pages, direct mail, and social