Logos for Zocalo Health, Partum Health, DailyDoctor, XRHealth, Mahana, Sequence

Launches. Customer journeys. Testing.

I enjoy helping early-stage companies find their stories and build a foundation to start testing and growing from — whether in their marketing, business strategies, or product experiences.

As a contractor with growth marketing agency Lantern Growth, I developed content strategies and copy for healthtech startups providing everything from telehealth services targeted to specific conditions and audiences, maternal health services, virtual reality physical therapy, cognitive behavioral therapy, GLP-1s, and more.

Audiences spanned both direct-to-consumer and direct-to-provider and included copy for apps, provider dashboards, go-to-market websites, value prop development, search, lifecycle marketing, direct mail, test matrices, social, and more.

Please find a selection of samples below and reach out to chat more.

Mahana IBS

Mahana IBS, healthtech startup, go-to-market launch - including patient and HCP websites, onboarding flow, app copywriting and content design
Cognitive behavioral therapy for IBS
Website landing page for patients- Mahana IBS, healthtech startup
Landing page copywriting for healthtech startup, Mahana IBS, Join our online research study
Direct-to-provider, healthcare providers, website copywriting for Mahana IBS

Zócalo Health

Website and patient onboarding experience screens for Zocalo Health, healthtech starup, go-to-market launch
Telehealth website and onboarding
Email and landing page screens for Zocalo Health, healthtech startup, go-to-market launch
Lifecycle marketing
Homepage copywriting for Zocalo Health, healthtech startup
Landing page for Zocalo Health, healthtech startup, one-time visit offering

XRHealth

Content design and copywriting for XRHealth, healthtech startup offering VR physical therapy. Image features landing page screens and product onboarding quiz screens.

DailyDoctor

Go-to-market strategy and integrated campaign planning for healthcare, healthtech startup - images feature visuals from multiple campaign components including website, landing pages, and direct mail
Website, landing pages, direct mail, and social
Healthtech, condition specific landing page. Monitoring stroke risk.
Healthtech, condition-specific landing page. Monitoring Heart Failure.